Itamar Cosmetics was founded in 1994 with a vision to return to the roots of natural perfumery and cosmetics. At the time, it was a revolutionary idea. Experts were skeptical that handmade products using only natural preservatives, with no aluminum and no synthetic colorants, could be viable—let alone economical. Shimon proved them wrong.
Trained in France in the art of perfumery, Shimon brought his knowledge and passion back to the hills of Itamar, a community in Samaria known for its pioneering spirit and connection to the land. He and his wife Sarah raised their family there, and today they are surrounded by 22 grandchildren spread across Israel.
From the beginning, Shimon's vision was to create products the way they were made thousands of years ago: through careful, innovative craftsmanship using entirely natural ingredients. No chemicals, no aluminum, no synthetic colorants. Many in the industry told him it couldn't be done. Tet through persistence and hard work he overcame the obstacles and has created an extraordinary line of products. Today, he has expanded his lineup to include not only perfumes but also deodorants, lotions, shampoos, and creams; all through high quality, handmade, natural production.
When we visited Shimon in Israel, he shared with us his dream of sourcing all the spices once used in the Temple incense, and his longing to see the Temple rebuilt as a house of prayer for all nations.
We are honored to bring his products to you, along with the story of the man behind them. We are proud to present Shimon’s products to you along with his beautiful family, his dreams, and a way to support this pioneering soul.